Top Sporting Goods Websites in Denmark

Name: Top websites in Denmark (Sporting Goods)
Creator: Semrush
License: https://sr01.balochseotools.com/company/legal/terms-of-service/

Based on data from the Semrush Traffic Analytics tool, this page reveals the most visited websites. We will be updating this list on a monthly basis, so you can keep track of all the market shifts and spot changes in user interest.

Most Visited Sporting Goods Websites in Denmark, Updated March 2026

March 2026

Domain

Visits

Desktop share

Mobile share

MoM

YoY

Main Traffic Source

sport24.dk

1.04M

20.32%212.05K

79.68%831.36K

↑60.21%

↑28.97%

Direct

nike.com

757.15K

34.75%263.13K

65.25%494.02K

↑49.34%

↑43.1%

Direct

unisport.dk

653.51K

29.01%189.58K

70.99%463.93K

↑101.19%

↓14.4%

Direct

eventyrsport.dk

448.67K

28.16%126.37K

71.84%322.31K

↑27.58%

↑10.5%

Direct

billig-arbejdstoj.dk

438.23K

27.79%121.78K

72.21%316.45K

↑129.58%

↓5.89%

Direct

revolutionrace.dk

415.13K

7.25%30.12K

92.75%385.01K

↑787.73%

↑73.62%

Direct

loebeshop.dk

391.13K

25.02%97.87K

74.98%293.26K

↑21.81%

↑22.85%

Direct

cykelgear.dk

368.79K

34.57%127.51K

65.43%241.28K

↑115.71%

↑9.1%

Direct

tradeinn.com

361.89K

29.94%108.36K

70.06%253.53K

↑42.4%

↑18.75%

Direct

outnorth.com

315.16K

16.22%51.13K

83.78%264.03K

↑44.65%

↑57.01%

Direct

fribikeshop.dk

312.87K

28.56%89.37K

71.44%223.5K

↑44.66%

↓1.12%

Direct

adidas.dk

288.73K

41.81%120.73K

58.19%168K

↑63.21%

↓7.48%

Direct

cykelexperten.dk

263.71K

34.68%91.45K

65.32%172.26K

↑149.12%

↑23.72%

Search

cykelpartner.dk

260.58K

27.49%71.62K

72.51%188.95K

↑294.16%

↑9.14%

Direct

intersport.dk

236.66K

34.9%82.59K

65.1%154.07K

↑96.06%

↓7.75%

Search

newbalance.eu

227K

16.84%38.24K

83.16%188.76K

↑90.9%

↑41.42%

Direct

cykelshoppen.dk

222.07K

32.49%72.15K

67.51%149.92K

↑189.01%

↑74.59%

Paid

sportsbag.dk

218.8K

0.11%242

99.89%218.56K

↓10.81%

↑169.92%

Direct

friluftsland.dk

202K

29.19%58.96K

70.81%143.03K

↑26.82%

↑21.35%

Direct

bergfreunde.dk

198.05K

25.69%50.88K

74.31%147.17K

↑14.06%

↑28.06%

Search

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Key Insights on Top Sporting Goods Websites in Denmark on March 2026

As of March 2026, sport24.dk leads Sporting Goods in Denmark with 1.04M monthly visits. Its audience skews mobile-first (20.32% desktop / 20.32% mobile), and traffic is up month over month 60.21% and up year over year 28.97%. nike.com holds second with 757.15K visits and a mobile-leaning mix (34.75% desktop / 65.25% mobile), while unisport.dk ranks third with 653.51K visits.

Across the leaders, emtb-news.de is the most mobile-first (100% of visits), whereas bike-discount.de is the most desktop-reliant (100%). Momentum favors gothedistance.dk in the latest month (219,542.42%), while skatepro.dk shows the steepest pullback.

Acquisition patterns also differ: sport24.dk is driven primarily by search, sport24.dk by direct, and sport24.dk by referral; overall, 65 of the top 100 sites are direct-led, 24 are search-led, and 3 lean on social.

These insights come from the Traffic & Market Toolkit, enriched with extensive clickstream data.

Our AI algorithms analyze petabytes of information from a blend of proprietary and external data pools, reflecting the online activities of over 200 million anonymized users.

For more detailed information on our data-gathering and analysis process, please visit our information page here.

Top Sporting Goods Websites in Denmark